Introduction to Marketing Coursera week 3 Quiz

In this blog you will find the correct answer of the Coursera quiz Introduction to Marketing Coursera week 3 Quiz mixsaver always try to brings best blogs and best coupon codes
 

1. Which of the following are included in the 7 M’s of developing a Communication Plan? (Select all that apply):

 

2. Which of the following is NOT an example of Mass and Targeted Media strategy?

 

3. Which of the following is NOT a true statement about the Key Principles of Media Planning?

 

4. 1% improvement in ______ would create the biggest improvement of operating profit for a company.

 

5. Price Sensitivity is affected by… (Select all that apply):

 

6. Which of the following statement is true about measuring price elasticity?

 

7. According to the Weber Fechner Law, consumers react to prices in _____ as opposed to _____.

 

8. True or False: Businesses often spend significantly more money on creating customer access for their products/service than they spend on advertising

 

9. For the iPhone, which of the following are considered digital attributes of the product? (Select all that apply)

 

10. _____ is when the consumers shop offline to get a feel for the product and then buys the product online at a cheaper price.

 

 

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